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Intellectual Property Management: What it actually means?
Intellectual property (IP) management is about identifying, protecting, valuing and exploiting a company’s intangible assets — patents, trademarks, copyrights, trade secrets and know-how. Consultants will audit existing IP, ensure registrations and contracts are in order, and design policies for creation, licensing and enforcement. In innovation-heavy or partnership-based models this is essential to prevent leakage of value. Linking IP to commercial strategy also enables monetisation via licensing, franchising or sale.
