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Business Model Innovation: What it actually means?
Business model innovation is the redesign of how a company creates, delivers and captures value — for example, moving from one-off product sales to subscriptions, platforms, outcome-based pricing or ecosystem plays. Consultants look at customer needs, cost structures, partners, data and enabling technology to identify models that are more scalable, more defensible or more profitable. They then test them with financial models and pilots to reduce risk before full roll-out. This is particularly important in markets facing digital disruption or margin compression. A well-designed business model innovation keeps the company relevant and attractive to customers and investors.
