Research and development (R&D) consulting helps organisations make smarter choices about where to innovate, how much to invest, and which ideas will actually reach the market. It typically involves reviewing the current R&D portfolio, assessing product and technology roadmaps, and benchmarking against sector peers to identify gaps or duplication. Consultants will use market research, IP scans and financial modelling to prioritise the initiatives that create the strongest commercial or strategic advantage. This type of work is particularly valuable when a business is diversifying, entering new geographies, or responding to regulatory and sustainability pressures. A good R&D consulting assignment will also define governance, approval gates and performance KPIs so innovation spending stays controlled. Overall, it aligns R&D with corporate strategy, so that innovation is not ad hoc but a repeatable, value-creating process.
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Research and Development Consulting: What it actually means?
